Imagine if you could figure out why people do what they do. For professionals in the Channel, that superpower will save precious time and energy finding the right solution for those you serve while engaging them to use it – quickly and easily!! Core Motive is a psychometric that measures ‘why we do what we do’ and is the foundation of emotional intelligence (EQ). Your Core Motive is as intrinsic as the colour of your eyes. And you can learn your Core Motive – and others’ – easily.

For more information, please visit

If you are interested in growing your business with the help of expert coaches, visit