Sony of Canada Ltd., Canada’s leading supplier
of electronic and computer products for consumers and business, today
announced availability of software for the personal computer that permits
users to easily move content from their PC to their PSP (Playstation)
Portable) system.

Called PSP Media Manager, the product allows users to take full
advantage of the PSP system’s ability to display various types of multimedia
content by leveraging its capabilities as a portable music device, digital
photo album, and movie viewer. With PSP Media Manager software, users can
transfer videos, music, and still images, all via a USB-cable connecting their
PSP system to a personal computer.

The boxed version, which will include a 6-foot USB 2.0 cable and sample
media, will be available online at and Sony stores in
December at an manufacturer’s suggested retail price (MSRP) of $39.99.

The PSP Media Manager software provides quick navigation and thumbnail
previews to easily identify photos and videos to move from the PC to PSP
system, and even lets users select amongst different quality settings (bit
rates) for the transferred media. The PSP Media Manager application supports
most popular video and audio formats, and also makes it simple to locate and
subscribe to a variety of RSS feeds including podcasts, video blogs, and PSP-
formatted magazines for automatic downloading to the PSP system. The software
also provide a one-click option that lets users back up game saves, images,
videos, and music files from the PSP system to their PC.

“With the release of the new PSP Media Manager software, we’re providing
Sony technology that lets users easily optimize and transfer their content
from the PC to their PSP system using a familiar drag-and-drop interface,”
says Frank Holcomb, Product Manager, Computer Displays, Consumer Software and
Optical Storage, Consumer Audio Visual/Information Technology Group, Sony of
Canada Ltd. “Whether your source is video footage, a collection of photos from
your latest vacation, or a PSP formatted publication, this new technology lets
you view and share it anywhere you and your PSP system go.”

PSP Media Manager Features Includes:

Extensive video, audio, and image support
Easy drag-and-drop transfer to PSP
Photo and video thumbnail preview
Background processing

Video support for .mp4, .avi, .mpg, .mov, .wmv, and more
High quality, Sony AVC (H.264) video encoding
Customizable target encoding settings

Automatic album name folder creation
Audio support for .mp3, .wav, .wma, and other formats
Gracenote(R) CD album identification
Customizable bitrate options for encoding and playback

Automatic photo album name folder creation
One-click transfer of entire PSP-formatted magazines
Image support for .bmp, .jpg, .gif, .png, .tif, and others

Built-in directory of popular RSS feeds including podcasts
One-click refresh to get the latest podcast episodes on the PSP
Feed subscription, import, and export

Game Saves
Back up game saves on your computer or PSP
Move game saves between Memory Stick(TM) Duo media