Although almost 10 million Canadians (28%) say they are likely to gift new electronics this holiday season, the concept of “out with the old, in with the new” isn’t being closely followed. A recent Samsung Canada survey revealed that many Canadians may not know what to do with their old electronics or e-waste; 1 in 3 respondents (35%) say their old electronics are just gathering dust stored in their homes, while 1 in 10 admit to throwing their e-waste into the garbage. E-waste can contain hazardous materials and presents special challenges when it comes to end-of-life disposal.

“Almost 10 million Canadians are likely to give electronic gifts this holiday season, but at the same time, we’re seeing that close to the same number of Canadians may not know what to do with old electronics,” said Andrew Barrett, VP Marketing for Samsung Canada. “Samsung is passionate about e-waste recycling, so this holiday season as Canadians unwrap new electronics, we want to remind everyone about its importance.”

After the last pieces of gift wrapping paper have settled post-holidays, take the time to round up those old or obsolete electronics for responsible recycling. The Samsung Recycling Direct program offers more than 40 convenient year-round e-waste drop-off depots across Canada. In 2012, Samsung helped recycle more than 1.3 million pounds of e-waste across the country.